A commercial attracts the audience. Daily video views today are more than ever before and this trend seems to be growing. Why is it considered perhaps the most powerful means of messaging? It helps us learn, understand - and makes us care.
Combine an elegant content with strong target selections for advertisement in order to reach the right person, at the right time, with the right message. Present your business in the most efficient way!
Deliver your message to your ideal target audience - on their platforms of choice - with powerful targeting options.
Present or
Promote your Business
with an Advertising Spot on the Internet.
According to the eMarketer adult users in America watch 66minute videosdaily. Nowadays Facebookhas doubled the number of videos viewed daily by users, surpassing even YouTube. With snapchat and all the other competitors now betting more on the moving image, it seems that the future of digital marketing has a name and it's called video.
If you are not yet familiar with it, it would be good to try to post more videos to see the difference yourself through the statistics of your pages in social media.
A few things you should know
- A 90'' video can carry more information than 90 pages of text.
- Scientists say it takes just 13 tenths of a second for our brains to process an image, which is 60,000 times faster than processing text. With 60% of people preferring visual stimuli, video is one of the best ways to showcase a company's work effectively and successfully.
- 55% of people watch videos online every day.
- 75% of users visit a website after watching a video
- It is 4 times more likely that someone will watch a product video than read about it.
- Companies using video have 49% more revenue than those not using video
What is the No1 Search Engine in the world? The answer is easy. Google of course (with approximately 80% of searches made by it). But do you know what the 2nd most popular search engine is? If you thought it is Yahoo or Bing then you would be wrong. Think again. It is YouTube! The truth is that it is not strange at all that people use YouTube to find information and gain knowledge. A Video is less boring from a text, it is more interesting and has more action. So people use YouTube to look things up. And as you know YouTube is owned by Google.
Google loves to send visitors to YouTube because it makes more money from advertising. In fact, many times when you search for something on Google, you may have noticed that YouTube videos appear in the results. So when we talk about Video Marketing we are basically talking about YouTube!
Corporate Video/CommercialSpot
Do you know what a corporate video or a commercial spot is?
A corporate video is a high-quality video produced by a company or organisation that tells its history, corporate profile, values and the services or products it offers. Corporate video is the best way to showcase your business in a short time, covering all the information and, adding a personal creative touch.
How effective can a corporate video or commercial spot be?
Corporate videos increase awareness, communicate the values, beliefs and corporate profile of the company, while creating a sense of trust. The message you want to convey now is easier than ever. It has been statistically proven that more and more people are finding videos a reliable source of information and are more likely to buy a product or service when it is also presented with video. Branding!
Tell your story
Videos allow you to tell your story in an interesting way. One of the reasons why video production can be very effective even for small businesses is that it offers you the opportunity to explain the benefits of your product without commercial constraints. While TV and radio commercials are limited to 30 and 60 seconds, your corporate video is not subject to these restrictions. While you can produce your video for as long as you want, the ideal length is considered, based on research, 1-2 minutes.
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